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Mortgage Squad Advisors
Leads & Marketing

Mortgage agent leads and marketing: the platform that produces them.

Personal SEO subdomain, social auto-publish, GHL email + SMS, Maya inbound, shared house leads — the infrastructure to compound your own book.

Personal subdomainSocial auto-publishHouse leadsMaya inboundGHL automationSource attribution
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FSRA #13737| 20+ years combined industry experience| 15+ languages
Lead sources · how they work
5 sources. 1 platform.
You compound your own. We share ours.
Up to 100% commission

Published, transparent tiers from 60% to 100% — the same for everyone, never negotiated behind closed doors.

Free 1-on-1 mentorship

Direct, ongoing one-on-one coaching from our Broker Manager (15+ years) and senior brokers — included, never an add-on.

Zero monthly fees for producers

Your $150/month platform fee is fully refunded once you fund $10M (or 15 deals) in a year — so producing agents pay $0.

No contract to start

A no-penalty 3-month trial: try us, and leave in your first 3 months with 30 days' notice. No exit fee. (Standard term agreement after the trial.)

Profit-sharing — two plans

Earn beyond your own deals: a Growth Plan for building a team, and a Performance Plan tied to your production. Real extra income — details from the office.

24 hr
Subdomain live + SEO indexed
3
Social networks auto-published
GHL
Email + SMS automation built-in
100%
Own-brand leads yours at full split
The 5 sources

A diversified lead engine. Not one channel away from a cliff.

Most agents who fail in this industry have one lead source. Our platform gives you five — and we measure each so you can double-down on what works.

Personal SEO subdomain

firstname.mortgagesquad.ca live in 24 hours. SEO-optimized for your city and niche. Calculators + blog + city pages drive organic search, and every lead it produces is 100% yours.

Social auto-publish

Posts to LinkedIn, Facebook, Instagram from our content library. Branded with your name + photo + contact. Maya engages comments in your client’s language. Pause or edit at any time.

House lead distribution

/apply and /ask-maya feed Maya. She pre-qualifies, then routes to agents by region, language and product expertise — at a 40/60 split, on top of your own leads.

Maya inbound chat + voice

Visitors who chat or call Maya from your subdomain or her shared surface get routed to you with full conversation context. 50+ languages. 24/7. Pre-qualifies before handoff.

GHL email + SMS automation

Pre-built sequences (renewal, refi, FTB pre-approval, reactivation). Edit any sequence. SMS via Twilio with central deliverability monitoring. Connects to CRM contact records.

Paid ad library

Ad creative, landing-page templates, and conversion tracking for Google + Facebook + Meta lead-gen. You fund the spend; we make sure the platform converts what you bring in.

Your subdomain — day one

Live in 24 hours. SEO-optimized from minute one.

  • URL: firstname.mortgagesquad.ca (or custom domain you own)
  • Bio, photo, FSRA license #, contact form, languages spoken
  • Auto-imported blog content (430+ posts, branded to you)
  • All 25+ calculators embedded, lead capture goes to YOUR CRM
  • City pages for every major Canadian market — branded to you
  • Maya chat widget — every conversation routed to you
  • Leads from your own brand and subdomain are 100% yours at your full split — house leads from our marketing come at a 40/60 split on top
  • Social proof: FSRA #13737 + 100+ lenders + 15+ languages
  • Open Graph and Twitter card tags so every share looks polished
  • Google Search Console pre-verified for your subdomain
  • Schema.org Person markup with your specific service area
Mortgage360 · lead source dashboard
Subdomain organicTagged at source
Social auto-publishTagged at source
House leads received40/60 split
Maya chat → youFull context
Conversion (lead → app)By source
Pipeline valueLive
FAQ

Common questions about leads and marketing.

Do you promise me inbound leads?
No — and you should be wary of any brokerage that does. What we promise is a platform that compounds the leads you create + a fair share of the leads we generate brokerage-wide. Leads you generate through your own brand and subdomain are 100% yours at your full split; house leads come on top at a 40/60 split.
Tell me about the personal subdomain.
firstname.mortgagesquad.ca — live within 24 hours of joining. SEO-optimized for your city + niche. Your bio, photo, calculators, contact form, blog (drawn from our content library, branded with your name). Custom domain (yourname.com) supported if you prefer to own the URL.
What's in the social auto-publish?
Our content team publishes regularly across rate updates, market commentary, FAQs, and educational explainers. Each piece is auto-posted to your LinkedIn, Facebook, and Instagram with your name + photo + contact. You can edit before publish or let it run on autopilot.
How are house leads distributed?
House leads from /apply and /ask-maya go through Maya for pre-qualification, then are routed by region, language and product expertise — never by seniority. House leads are split 40/60 (you/brokerage) because we sourced them; the leads you generate through your own brand and subdomain stay 100% yours at your full split.
Can I run my own paid ads?
Yes — and we help. We have ad creative library, landing-page templates for Google + Facebook + Meta lead gen, and conversion tracking integrated with the CRM. We don’t fund your ad spend, but we make sure the platform converts what you bring.
Email and SMS automation?
GHL (GoHighLevel) integration ships out-of-the-box. Pre-built sequences for renewal nurture, refinance follow-up, FTB pre-approval drip, and reactivation. You can edit any sequence or build your own. SMS delivery via Twilio; deliverability is monitored centrally.
How is content branded for my subdomain?
Your photo, name, FSRA license #, contact, and bio appear on every page of your subdomain — the marketing site content (blog posts, city pages, calculators) is shared across all agents but always branded to whoever the visitor came in through. Maya conversations on your subdomain hand off to YOU.
What about referral marketing?
Built into the CRM. Every funded client triggers an auto-sequence asking for review + referral 30 days post-funding. Optional referral-incentive program (we’ll send the referrer a Visa gift card if they bring you a closed deal). Realtor + financial planner partner CRM separately tracks influencer referrals.
How do I know which lead source is working?
Lead source attribution is automatic. Every lead is tagged at origin (subdomain SEO, social, /apply, Maya chat, referrer name, paid ad campaign). You see source mix in your portal dashboard plus conversion rates by source — so you double-down on what works for YOU specifically.

Want to see a live subdomain?

Apply confidentially. We'll show you live agent subdomains so you can see what your day-1 page would look like.

Trained directly by our Broker Manager| FSRA #13737
Apply confidentially Ask a recruiter Call Maya (AI)
Explore more

More on what makes Mortgage Squad Advisors different.

Technology
The platform that powers the leads
Training
Lead-conversion training every Friday
Commission
What your leads turn into
Agent stories
What to expect when you join